Discovering Skylum's Marketing Secrets in the Age of AI Photo Editing, with Juliana Chyzhova, Skylum

Join Gary Pageau of the Dead Pixels Society for an insightful conversation with Juliana Chyzhova, the Chief Marketing Officer of Skylum, as we explore the evolution of their company and their flagship product, Luminar Neo. Discover how Skylum's dedication to photography apps and cutting-edge AI technology has led to the creation of this powerful and versatile platform. Chyzhova also shares the company's approach to offering both one-time licenses and subscription models, catering to different user preferences.

We also discuss Skylum's expansion into organizing captivating photography expeditions and the challenges of crafting successful photo walks. Chyzhova provides valuable insights into regional differences in the adoption of subscription models and Skylum's commitment to balancing the addition of new features without overwhelming users. 

Mediaclip
Mediaclip strives to continuously enhance the user experience while dramatically increasing revenue.

Buzzsprout - Let's get your podcast launched!
Start for FREE

Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.

Support the show

Sign up for the Dead Pixels Society newsletter at http://bit.ly/DeadPixelsSignUp.

Contact us at gary@thedeadpixelssociety.com

Shout out to podcast supporter Keith Osborn of Memory Fortress for becoming a paid subscriber.

Visit our LinkedIn group, Photo/Digital Imaging Network, and our Facebook group, The Dead Pixels Society.

Leave a review on Apple and on Podchaser.

Interested in being a guest? Click here for details.

Hosted and produced by Gary Pageau
Edited by Olivia Pageau
Announcer: Erin Manning